Sunday, March 15, 2015

A/V Project: The Struggle is Real

                                                     A/V Project: The Struggle is Real
                                             Project by: Morgan Brown and Grace Holler

So I am going to start my summery of our Audio Visual Project with the expression of how I thought it went: jdfkgflkdghfkhadfgklasdoweiropewdgfil. I feel better now. This project ate a part of my soul. Thankfully, I had the lovely Morgan Brown to bounce ideas off and share my frustrations. Though this project didn’t turn out the most epic and high-tech ever, we definitely spent a lot of time on it—oh, a collective ten to twelve hours at City Brew. As of right now, 7:42pm on March 15, 2015, our A/V project is one hour and forty minutes long. One more time: an HOUR and FORTY minutes long. How that happened from a six minute and fifteen second PowerPoint video is beyond me. Thank you, Youtube for making things that much more complex than need be. Also, the videos we found on the internet are not playing. Thankfully, my boyfriend is a pretty darn handy Asian man, and he said he would try to fix the problem as soon as his movie is over. I am so lucky!
            I really like what we chose to write our project about. We did some research on rhetorical choices of music in advertisements, and I learned a lot more than I thought I would about our topic! We covered two types of advertisements that used music as a means of persuasion. Our first that we used was a Swiffer commercial that played “Baby Come Back,” where they used humor as a means of persuasion and positive association. The second commercial we used was the Education Connection commercial where they wrote their own song and failed at targeting their audience with music, but instead, deterred them from any sort of interest in what they have to say. Overall, I was really impressed with what we came up with. I think Morgan and I make a great team! J

One thing I think I would like to suggest about the class is a general prerequisite in working with computer programs. Since we are talking a lot in this course about how multimodal media and what not is shaping our daily lives and future, I think that it would be beneficial to require some sort of computer class as a prerequisite. Morgan and I had a heck of a time trying to navigate our computer programs. But then again, we may be part of a 2% of people who don’t really know which way is up in the world of technology. It was kind of funny because we were trying to figure out if we had PowerPoint, and after much searching and failing, I realized, when I got home, that is was hanging out right in front of my face right next to my Word application. So there’s that… But besides the minor issues we had and the really massive one that we currently have, I feel like I learned a lot from this Audio Visual project, though, I hope that I never have to do such a thing ever again.

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